{"id":3212,"date":"2017-07-05T15:37:19","date_gmt":"2017-07-05T06:37:19","guid":{"rendered":"http:\/\/vitalify.jp\/app-lab\/?p=3212"},"modified":"2018-01-11T14:15:10","modified_gmt":"2018-01-11T05:15:10","slug":"20170705-vietnam-ec-business","status":"publish","type":"post","link":"https:\/\/vitalify.jp\/app-lab\/business\/20170705-vietnam-ec-business\/","title":{"rendered":"\u30d9\u30c8\u30ca\u30e0\u306eEC\u30d3\u30b8\u30cd\u30b9\u4e8b\u60c5\uff5e\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u5e97\u8217\u306e\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u8ca9\u58f2\u72b6\u6cc1\u306b\u3064\u3044\u3066\uff5e"},"content":{"rendered":"<p><a href=\"http:\/\/vitalify.jp\/app-lab\/20170315-vietnam-ec-market\/\" target=\"_blank\" rel=\"noopener noreferrer\">2017\u5e74\u306b60\u5104\u30c9\u30eb\u8d85\u3048\u3092\u76ee\u6307\u3059\u306a\u3069\u6025\u62e1\u5927\u4e2d\u306e\u30d9\u30c8\u30ca\u30e0EC\u5e02\u5834<\/a>\u306b\u3064\u3044\u3066\u3067\u3059\u304c\u3001\u5e02\u5834\u81ea\u4f53\u306e\u62e1\u5927\u306b\u4f34\u3063\u3066\u65e2\u5b58\u306e\u5c0f\u58f2\u5e97\u8217\u3082\u7d9a\u3005\u3068EC\u306b\u4e57\u308a\u51fa\u3057\u3066\u304a\u308a\u3001\u5e97\u8217\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u3068\u3044\u3063\u305f\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u8ca9\u58f2\u304c\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u4eca\u56de\u306f\u3001\u3053\u306e\u8fba\u306e\u72b6\u6cc1\u306b\u3064\u3044\u3066\u8abf\u3079\u3066\u307f\u307e\u3057\u305f\u3002<\/p>\n<p><!--more--><\/p>\n<div id=\"toc_container\" class=\"no_bullets\"><p class=\"toc_title\">\u76ee\u6b21<\/p><ul class=\"toc_list\"><li><a href=\"#1EC\">1.\u30d9\u30c8\u30ca\u30e0EC\u3067\u306e\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u8ca9\u58f2\u304c\u5897\u3048\u308b\u80cc\u666f<\/a><\/li><li><a href=\"#2EC\">2.\u30d9\u30c8\u30ca\u30e0EC\u8abf\u67fb\u5bfe\u8c61\u306e\u898f\u6a21\uff65\u696d\u7a2e\uff65\u8ca9\u58f2\u7d4c\u8def<\/a><ul><li><a href=\"#2-1\">2-1.\u8abf\u67fb\u5bfe\u8c61\u3068\u306a\u3063\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30a4\u30c8\u5404\u793e\u306e\u30b9\u30bf\u30c3\u30d5\u6570<\/a><\/li><li><a href=\"#2-2\">2-2.\u8abf\u67fb\u5bfe\u8c61\u3068\u306a\u3063\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30a4\u30c8\u306e\u53d6\u6271\u5546\u54c1<\/a><\/li><li><a href=\"#2-3\">2-3.\u4e3b\u306a\u8ca9\u58f2\u7d4c\u8def\uff08\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\uff09<\/a><\/li><\/ul><\/li><li><a href=\"#3ECEC\">3.\u30d9\u30c8\u30ca\u30e0EC\u306e\u58f2\u4e0a\u5897\u52a0\u7387\u3001\u5897\u52a0\u984d\u3001\u5168\u58f2\u4e0aEC\u6bd4\u7387<\/a><ul><li><a href=\"#3-11\">3-1.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u306f\u30011\u5e74\u9593\u3067\u4f55\uff05\u304f\u3089\u3044\u4f38\u3073\u305f\u306e\u304b\uff1f<\/a><\/li><li><a href=\"#3-21\">3-2.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u306f\u30011\u5e74\u9593\u3067\u3044\u304f\u3089\u4f38\u3073\u305f\u306e\u304b\uff1f<\/a><\/li><li><a href=\"#3-3\">3-3.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u304c\u58f2\u4e0a\u5168\u4f53\u306b\u5360\u3081\u308b\u5272\u5408<\/a><\/li><\/ul><\/li><li><a href=\"#4EC\">4.\u30d9\u30c8\u30ca\u30e0EC\u306e\u5ba3\u4f1d\u5e83\u544a\u8cbb\u3001\u5ba3\u4f1d\u624b\u6bb5<\/a><ul><li><a href=\"#4-1\">4-1.\u69d8\u3005\u306a\u5ba3\u4f1d\u624b\u6cd5\u306e\u4e2d\u3067\u8ca9\u58f2\u4fc3\u9032\u6d3b\u52d5\u306b\u304a\u3044\u3066\u6d3b\u7528\u3057\u3066\u3044\u308b\u5272\u5408<\/a><\/li><li><a href=\"#4-220161\">4-2.2016\u5e74\u306e1\u5e74\u9593\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u4fc3\u9032\u306e\u70ba\u306b\u4f7f\u3063\u305f\u8cbb\u7528<\/a><\/li><li><a href=\"#4-32017\">4-3.2017\u5e74\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u4fc3\u9032\u306e\u70ba\u306e\u5ba3\u4f1d\u4e88\u7b97<\/a><\/li><\/ul><\/li><li><a href=\"#5EC\">5.\u30d9\u30c8\u30ca\u30e0EC\u306e\u6c7a\u6e08\u624b\u6bb5\u3001\u914d\u9001\u65b9\u6cd5<\/a><ul><li><a href=\"#5-1\">5-1.\u304a\u5ba2\u3055\u3093\u304c\u4f7f\u3046\u652f\u6255\u3044\u65b9\u6cd5\u306b\u3064\u3044\u3066<\/a><\/li><li><a href=\"#5-2\">5-2.\u304a\u5e97\u5074\u306e\u914d\u9001\u306e\u65b9\u6cd5<\/a><\/li><\/ul><\/li><li><a href=\"#6EC\">6.\u30d9\u30c8\u30ca\u30e0EC\u306b\u304a\u3044\u3066\u73fe\u5730\u7d4c\u55b6\u8005\u306e\u95a2\u5fc3\u304c\u9ad8\u3044\u5206\u91ce<\/a><\/li><li><a href=\"#7\">7.\u30d9\u30c8\u30ca\u30e0\u3067\u30aa\u30d5\u30b7\u30e7\u30a2\u958b\u767a\u3092\u3059\u308b\u306a\u3089\u73fe\u5730\u60c5\u5831\u3082\u8c4a\u5bcc\u306a\u30d0\u30a4\u30bf\u30ea\u30d5\u30a3\u3078<\/a><\/li><\/ul><\/div>\n<h2><span id=\"1EC\">1.\u30d9\u30c8\u30ca\u30e0EC\u3067\u306e\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u8ca9\u58f2\u304c\u5897\u3048\u308b\u80cc\u666f<\/span><\/h2>\n<p>6\/16\u306btintuc\u3068\u3044\u3046\u30d9\u30c8\u30ca\u30e0\u30e1\u30c7\u30a3\u30a2\u304c\u5831\u3058\u3066\u3044\u307e\u3057\u305f\u304c\u3001<a href=\"http:\/\/baotintuc.vn\/thi-truong\/doanh-nghiep-don-dau-co-hoi-ban-hang-truc-tuyen-da-kenh-20170616094159878.htm\" target=\"_blank\" rel=\"noopener noreferrer\">\u30d9\u30c8\u30ca\u30e0\u306782%\u306e\u8cb7\u3044\u7269\u5ba2\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u6c7a\u3081\u305f\u30d6\u30e9\u30f3\u30c9\u3084\u304a\u5e97\uff08\u904e\u53bb\u306b\u8cfc\u5165\u3092\u3059\u308b\u306a\u3069\u99b4\u67d3\u307f\u304c\u3042\u308b\u3068\u3053\u308d\uff09\u3067\u8cb7\u3044\u7269\u3092\u3059\u308b\u3053\u3068\u304c\u591a\u304f\u3001\u4ed6\u5e97\u304b\u3089\u306e\u4e57\u308a\u63db\u3048\uff1d\u65b0\u898f\u9867\u5ba2\u306e\u7372\u5f97\u304c\u306a\u304b\u306a\u304b\u96e3\u3057\u3044\u3068\u3044\u3046\u72b6\u6cc1<\/a>\u304c\u3042\u308a\u307e\u3059\u3002\u4e00\u65b9\u3067\u30cd\u30c3\u30c8\u8ca9\u58f2\u306e\u5834\u5408\u3001\u6700\u592752%\u304c\u8cfc\u5165\u524d\u306b\u8907\u6570\u6bd4\u8f03\u3059\u308b\u306a\u3069\u3001\u65b0\u898f\u9867\u5ba2\u3092\u7372\u5f97\u3057\u3084\u3059\u3044\u74b0\u5883\u306b\u3042\u308b\u69d8\u3067\u3059\u3002<\/p>\n<p>\u5b9f\u969b\u306b\u30d9\u30c8\u30ca\u30e0\u306e\u751f\u6d3b\u306b\u6b20\u304b\u305b\u306a\u3044\u30d0\u30a4\u30af\u306e\u8ca9\u58f2\u306b\u304a\u3044\u3066\u3082\u3001\u5b9f\u5e97\u8217\u3060\u306819%\u3057\u304b\u6bd4\u8f03\u3057\u306a\u3044\u305d\u3046\u3067\u3059\u304c\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u3060\u306844\uff05\u304c\u8907\u6570\u306e\u30d6\u30e9\u30f3\u30c9\uff08\u304a\u5e97\uff09\u3092\u6bd4\u8f03\u3057\u3066\u304b\u3089\u8cfc\u5165\u3057\u3066\u3044\u308b\u3068\u306e\u3053\u3068\u3002\u3088\u3063\u3066\u30d9\u30c8\u30ca\u30e0\u306e\u4e2d\u5c0f\u306e\u5c0f\u58f2\u5e97\u8217\u3082\u542b\u3081\u3066\u30cd\u30c3\u30c8\u3068\u5b9f\u5e97\u8217\u3068\u3044\u3046\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u8ca9\u58f2\u304c\u5927\u304d\u306a\u6d41\u308c\u306b\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308a\u307e\u3059\u3002<\/p>\n<h2><span id=\"2EC\">2.\u30d9\u30c8\u30ca\u30e0EC\u8abf\u67fb\u5bfe\u8c61\u306e\u898f\u6a21\uff65\u696d\u7a2e\uff65\u8ca9\u58f2\u7d4c\u8def<\/span><\/h2>\n<p>\u8abf\u3079\u305f\u3068\u3053\u308d\u4eca\u5e743\u6708\u306b<a href=\"https:\/\/blog.bizweb.vn\/bizweb-cong-bo-ket-qua-khao-sat-tinh-hinh-kinh-doanh-online-2016\/\" target=\"_blank\" rel=\"noopener noreferrer\">2016\u5e74\u306e\u4e2d\u5c0f\u4f01\u696d\u306b\u304a\u3051\u308b\u30aa\u30f3\u30e9\u30a4\u30f3\u30d3\u30b8\u30cd\u30b9\u72b6\u6cc1\u3084\u3001\u30de\u30eb\u30c1\u30c1\u30e3\u30cd\u30eb\u3067\u306e\u8ca9\u58f2\u306b\u95a2\u3059\u308b\u8abf\u67fb\u7d50\u679c<\/a>\u304c\u767a\u8868\u3055\u308c\u3066\u3044\u307e\u3057\u305f\u3002Bizweb.vn\u3068\u3044\u3046\u30b5\u30a4\u30c8\u304c\u9867\u5ba227,000\u4ee5\u4e0a\u306e\u5185\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u30d3\u30b8\u30cd\u30b9\u3092\u3057\u3066\u3044\u308b5,000\u793e\u4ee5\u4e0a\u3092\u5bfe\u8c61\u306b\u8abf\u67fb\u3092\u884c\u3063\u305f\u7d50\u679c\u3067\u3001\u56de\u7b54\u8005\u306e73%\u304c\u5f93\u696d\u54e110\u540d\u4ee5\u4e0b\u306e\u4f01\u696d\u3067\u3042\u308b\u306a\u3069\u3001\u30d9\u30c8\u30ca\u30e0\u306b\u304a\u3051\u308b\u4e2d\u5c0f\/\u30d9\u30f3\u30c1\u30e3\u30fc\u4f01\u696d\u306eEC\u30d3\u30b8\u30cd\u30b9\u306e\u5b9f\u614b\u304c\u898b\u3048\u3066\u304d\u307e\u3059\u3002<\/p>\n<h3><span id=\"2-1\">2-1.\u8abf\u67fb\u5bfe\u8c61\u3068\u306a\u3063\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30a4\u30c8\u5404\u793e\u306e\u30b9\u30bf\u30c3\u30d5\u6570<\/span><\/h3>\n<p>\u30fb5\u540d\u672a\u6e80\uff1a31%<br \/>\n\u30fb5\uff5e10\u540d\uff1a42%<br \/>\n\u30fb10\uff5e20\u540d\uff1a12%<br \/>\n\u30fb20\u540d\uff5e\uff1a15%<\/p>\n<h3><span id=\"2-2\">2-2.\u8abf\u67fb\u5bfe\u8c61\u3068\u306a\u3063\u305f\u30aa\u30f3\u30e9\u30a4\u30f3\u30b5\u30a4\u30c8\u306e\u53d6\u6271\u5546\u54c1<\/span><\/h3>\n<p>\u30fb\u8863\u985e\/\u30a2\u30af\u30bb\u30b5\u30ea\u30fc\uff1a16.59%<br \/>\n\u30fbIT\uff1a11.74%<br \/>\n\u30fb\u5bb6\u5177\uff1a7.42%<br \/>\n\u30fb\u81ea\u52d5\u8eca\/\u30d0\u30a4\u30af\/\u81ea\u8ee2\u8eca\uff1a7.22%<br \/>\n\u30fb\u98df\u54c1\uff1a6.62%<br \/>\n\u30fb\u5316\u7ca7\u54c1\uff1a6.42%<br \/>\n\u30fb\u5185\u88c5\/DIY\uff1a5.42%<br \/>\n\u30fb\u533b\u85ac\u54c1\uff1a5.22%<br \/>\n\u30fb\u65c5\u884c\/\u30db\u30c6\u30eb\uff1a4.01%<br \/>\n\u30fb\u8d08\u7b54\/\u751f\u82b1\uff1a2.61%<br \/>\n\u30fb\u66f8\u7c4d\uff1a2.21%<br \/>\n\u30fb\u305d\u306e\u4ed6\uff1a24.17%<\/p>\n<p>\u65c5\u884c\/\u30db\u30c6\u30eb\u306a\u3069\u306f\u30012015\u5e74\u306e2%\u304b\u30892016\u5e744\uff05\u3078\u30682\u500d\u306b\u5897\u52a0\u3057\u305f\u3068\u3042\u308a\u3001\u3053\u306e\u5206\u91ce\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u304c\u5897\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><span id=\"2-3\">2-3.\u4e3b\u306a\u8ca9\u58f2\u7d4c\u8def\uff08\u8ca9\u58f2\u30c1\u30e3\u30cd\u30eb\uff09<\/span><\/h3>\n<p>\u30fb\u81ea\u5e97\u8217\/\u30b7\u30e7\u30fc\u30eb\u30fc\u30e0\uff1a38.9%<br \/>\n\u30fbWEB\u30b5\u30a4\u30c8\uff1a35.7%<br \/>\n\u30fbFacebook\uff1a33.6%<br \/>\n\u30fbe\u30b3\u30de\u30fc\u30b9\u53d6\u5f15\u6240(<a href=\"http:\/\/vitalify.jp\/app-lab\/20170525-vietnam-it-business\/\" target=\"_blank\" rel=\"noopener noreferrer\">chotot<\/a>\u306e\u3088\u3046\u306a\u30b5\u30a4\u30c8\uff1f)\uff1a11.9%<\/p>\n<p>\u8abf\u67fb\u5bfe\u8c61\u306e\u30aa\u30f3\u30e9\u30a4\u30f3\u30b7\u30e7\u30c3\u30d7\u306e\u3046\u306175.4%\u304c\u5b9f\u5e97\u8217\u3092\u6301\u3063\u3066\u3044\u308b\u305d\u3046\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u5c02\u696d\u306f\u5c11\u306a\u304f\u3001\u307e\u305fWEB\u30b5\u30a4\u30c8\u3068Facebook\u3067\u306e\u8ca9\u58f2\u304c\u540c\u3058\u6bd4\u7387\u3067\u3042\u308b\u3053\u3068\u304b\u3089\u3001<a href=\"http:\/\/vitalify.jp\/app-lab\/20170302-vietnam-ec-trend\/\" target=\"_blank\" rel=\"noopener noreferrer\">\u4ee5\u524d\u306e\u8a18\u4e8b\u3067\u7d39\u4ecb\u3057\u305f\u3088\u3046\u306bFacebook\u3092\u901a\u3058\u305f\u8ca9\u58f2<\/a>\u306e\u91cd\u8981\u5ea6\u304c\u4f3a\u3048\u307e\u3059\u3002<\/p>\n<h2><span id=\"3ECEC\">3.\u30d9\u30c8\u30ca\u30e0EC\u306e\u58f2\u4e0a\u5897\u52a0\u7387\u3001\u5897\u52a0\u984d\u3001\u5168\u58f2\u4e0aEC\u6bd4\u7387<\/span><\/h2>\n<h3><span id=\"3-11\">3-1.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u306f\u30011\u5e74\u9593\u3067\u4f55\uff05\u304f\u3089\u3044\u4f38\u3073\u305f\u306e\u304b\uff1f<\/span><\/h3>\n<p>\uff082015\u5e74\u30682016\u5e74\u306e\u6bd4\u8f03)<br \/>\n\u30fb\u58f2\u4e0a\u304c\u6e1b\u3063\u305f\uff1a17.9%<br \/>\n\u30fb\u58f2\u4e0a\u304c\u5909\u308f\u3089\u306a\u3044\uff1a13.3%<br \/>\n\u30fb\u58f2\u4e0a\u306f10%\u4ee5\u4e0b\u306e\u6210\u9577\u3057\u305f\uff1a32.9%<br \/>\n\u30fb\u58f2\u4e0a\u306f10\uff5e30%\u306e\u6210\u9577\u3057\u305f\uff1a24.2%<br \/>\n\u30fb\u58f2\u4e0a\u306f30%\u4ee5\u4e0a\u306e\u6210\u9577\u3057\u305f\uff1a11.7%<\/p>\n<p><a href=\"http:\/\/kinhdoanh.vnexpress.net\/tin-tuc\/thuong-mai-dien-tu\/bizweb-doanh-thu-mot-so-shop-thoi-trang-truc-tuyen-tang-truong-cham-3554368.html\" target=\"_blank\" rel=\"noopener noreferrer\">2015\u5e74\u306b\u58f2\u4e0a\u306e\u6210\u9577\u304c0%\u3068\u7b54\u3048\u305f\u6bd4\u7387\u306f\u300140%\u3082\u3042\u3063\u305f\u305d\u3046\u3067\u3059\u304c2016\u5e74\u306f13.3%\u306b\u6e1b\u308b\u306a\u3069\u826f\u3044\u50be\u5411<\/a>\u306b\u3042\u308b\u4e00\u65b9\u3001\u3044\u307e\u3060\u306b30%\u8fd1\u3044\u306e\u5e97\u8217\u304c\u30012015\u5e74\u3068\u6bd4\u3079\u3066\u58f2\u4e0a\u304c\u540c\u3058\u304b\u4e0b\u304c\u3063\u305f\u3068\u56de\u7b54\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u9700\u8981\u4ee5\u4e0a\u306b\u7af6\u5408\u306e\u5897\u52a0\u306b\u3088\u308b\u7af6\u4e89\u6fc0\u5316\u304c\u898b\u3066\u53d6\u308c\u307e\u3059\u3002<\/p>\n<h3><span id=\"3-21\">3-2.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u306f\u30011\u5e74\u9593\u3067\u3044\u304f\u3089\u4f38\u3073\u305f\u306e\u304b\uff1f<\/span><\/h3>\n<p>\uff082015\u5e74\u30682016\u5e74\u306e\u6bd4\u8f03\uff09<br \/>\n\u30fb2\u5104\u30c9\u30f3(100\u4e07\u5186)\u4ee5\u4e0b\uff1a11%<br \/>\n\u30fb2\uff5e5\u5104\u30c9\u30f3(100\uff5e250\u4e07\u5186)\uff1a29.7%<br \/>\n\u30fb5\uff5e10\u5104\u30c9\u30f3(250\uff5e500\u4e07\u5186)\uff1a26.1%<br \/>\n\u30fb10\uff5e30\u5104\u30c9\u30f3(500\uff5e1500\u4e07\u5186)\uff1a15.2%<br \/>\n\u30fb30\u5104\u30c9\u30f3(1500\u4e07\u5186\uff5e)\u4ee5\u4e0a\uff1a18%<\/p>\n<h3><span id=\"3-3\">3-3.\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u306e\u58f2\u4e0a\u304c\u58f2\u4e0a\u5168\u4f53\u306b\u5360\u3081\u308b\u5272\u5408<\/span><\/h3>\n<p>\u30fb\u5168\u4f53\u306e10%\u4ee5\u4e0b\uff1a28.27%<br \/>\n\u30fb\u5168\u4f53\u306e10\uff5e30%\uff1a24.38%<br \/>\n\u30fb\u5168\u4f53\u306e30\uff5e50%\uff1a13.59%<br \/>\n\u30fb\u5168\u4f53\u306e50\uff5e70%\uff1a16.88%<br \/>\n\u30fb\u5168\u4f53\u306e70\uff5e100%\uff1a16.88%<\/p>\n<p>\u7d04\u534a\u6570(47.4\uff05)\u306e\u4f01\u696d\u304c\u3001\u58f2\u4e0a\u306e3\u5272\u4ee5\u4e0a\u3092\u30aa\u30f3\u30e9\u30a4\u30f3\u304b\u3089\u5f97\u308b\u306a\u3069\u3001\u30d9\u30c8\u30ca\u30e0\u306e\u4e2d\u5c0f\u4f01\u696d\u306b\u3068\u3063\u3066\u3082\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u304c\u6b20\u304b\u305b\u306a\u3044\u5b58\u5728\u306b\u306a\u3063\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308b\u3082\u306e\u306e\u3001\u6708\u5546125\u4e07\u5186\u3092\u8d85\u3048\u308b\u4f38\u3073\u3092\u793a\u3057\u305f\u4f1a\u793e\u306f\u3001\u5168\u4f53\u306e18%\u3068\u7d76\u5bfe\u984d\u3068\u3057\u3066\u306f\u307e\u3060\u5c11\u306a\u3044\u3067\u3059\u306d\u3002<\/p>\n<h2><span id=\"4EC\">4.\u30d9\u30c8\u30ca\u30e0EC\u306e\u5ba3\u4f1d\u5e83\u544a\u8cbb\u3001\u5ba3\u4f1d\u624b\u6bb5<\/span><\/h2>\n<h3><span id=\"4-1\">4-1.\u69d8\u3005\u306a\u5ba3\u4f1d\u624b\u6cd5\u306e\u4e2d\u3067\u8ca9\u58f2\u4fc3\u9032\u6d3b\u52d5\u306b\u304a\u3044\u3066\u6d3b\u7528\u3057\u3066\u3044\u308b\u5272\u5408<\/span><\/h3>\n<p>\u30fbFacebook\uff1a84.5%<br \/>\n\u30fbZalo\uff1a45.1%<br \/>\n\u30fbGoogle Adwords\uff1a56.1%<br \/>\n\u30fbSEO\uff1a63.6%<br \/>\n\u30fbEmail\uff08\u30e1\u30eb\u30de\u30ac\uff1f\uff09\uff1a37.4%<br \/>\n\u30fb\u30cd\u30c3\u30c8\u30d5\u30a9\u30fc\u30e9\u30e0\uff1a56.5%<br \/>\n\u30fb\u96d1\u8a8c\uff1a28.2%<br \/>\n\u30fb\u52d5\u753b\uff08Youtube\u306a\u3069\uff09\uff1a44.1%<\/p>\n<p>Zalo\u3001Instagram\u3001Youtube\u3001\u30cd\u30c3\u30c8\u30d5\u30a9\u30fc\u30e9\u30e0\u3092\u6d3b\u7528\u3057\u3066\u5ba3\u4f1d\u3057\u3066\u304a\u308a\u3001\u307e\u305fFacebook\u5e83\u544a\u3068\u3044\u3063\u305f\u4f7f\u3044\u65b9\u4ee5\u5916\u306b\u3001\u5168\u4f01\u696d\u306e\u3046\u306173.3%\u304c\u81ea\u793eFacebook\u30da\u30fc\u30b8\u3092\u6301\u3064\u306a\u3069Facebook\u304c\u975e\u5e38\u306b\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><span id=\"4-220161\">4-2.2016\u5e74\u306e1\u5e74\u9593\u3067\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u4fc3\u9032\u306e\u70ba\u306b\u4f7f\u3063\u305f\u8cbb\u7528<\/span><\/h3>\n<p>\u30fb\u8ca9\u58f2\u4fc3\u9032\u8cbb\u7121\u3057\uff1a8%<br \/>\n\u30fb1000\u4e07\u30c9\u30f3\uff085\u4e07\u5186\uff09\uff1a21%<br \/>\n\u30fb1\uff5e2000\u4e07\u30c9\u30f3\uff085\uff5e10\u4e07\u5186\uff09\uff1a45%<br \/>\n\u30fb2\uff5e5000\u4e07\u30c9\u30f3\uff0810\uff5e25\u4e07\u5186\uff09\uff1a14%<br \/>\n\u30fb5000\u4e07\u30c9\u30f3\uff0825\u4e07\u5186\uff09\u4ee5\u4e0a\uff1a12%<\/p>\n<p>\u8ca9\u58f2\u4fc3\u9032\u8cbb\u306f\u30012015\u5e74\u306b\u6bd4\u3079\u30662016\u5e74\u306f7%\u4e0a\u6607\u3057\u3001\u7279\u306b2000\u4e07\u30c9\u30f3(10\u4e07\u5186)\u4ee5\u4e0a\u4f7f\u3063\u305f\u5272\u5408\u306f\u30012015\u5e74\u306e8%\u304b\u30892016\u5e74\u306e26%\u30783\u500d\u8d85\u4e0a\u6607\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<h3><span id=\"4-32017\">4-3.2017\u5e74\u30aa\u30f3\u30e9\u30a4\u30f3\u8ca9\u58f2\u4fc3\u9032\u306e\u70ba\u306e\u5ba3\u4f1d\u4e88\u7b97<\/span><\/h3>\n<p>\u30fb\u8ca9\u58f2\u4fc3\u9032\u4e88\u7b97\u7121\u3057\uff1a5%<br \/>\n\u30fb\u58f2\u4e0a\u306e5%\u4ee5\u4e0b\uff1a37%<br \/>\n\u30fb\u58f2\u4e0a\u306e5\uff5e10%\uff1a36%<br \/>\n\u30fb\u58f2\u4e0a\u306e10\uff5e15%\uff1a12%<br \/>\n\u30fb\u58f2\u4e0a\u306e15%\uff1a10%<\/p>\n<p>2017\u5e74\u306f58%\u306e\u4f01\u696d\u304c\u58f2\u4e0a\u306e5%\u8d85\u3092\u8ca9\u58f2\u4fc3\u9032\u4e88\u7b97\u3068\u3057\u3066\u4f7f\u3046\u306a\u3069\u3001\u30aa\u30f3\u30e9\u30a4\u30f3\u306e\u5ba3\u4f1d\u6d3b\u52d5\u306b\u529b\u3092\u5165\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n<h2><span id=\"5EC\">5.\u30d9\u30c8\u30ca\u30e0EC\u306e\u6c7a\u6e08\u624b\u6bb5\u3001\u914d\u9001\u65b9\u6cd5<\/span><\/h2>\n<h3><span id=\"5-1\">5-1.\u304a\u5ba2\u3055\u3093\u304c\u4f7f\u3046\u652f\u6255\u3044\u65b9\u6cd5\u306b\u3064\u3044\u3066<\/span><\/h3>\n<p>\u25c6\u9280\u884c\u632f\u8fbc<br \/>\n\u30fb\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a87.9%<br \/>\n\u30fb\u591a\u983b\u5ea6\uff08\u90311\uff5e2\u56de\u4ee5\u4e0a\uff09\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a53.9%<\/p>\n<p>\u25c6\u5e97\u8217\u3067\u652f\u6255\u3044<br \/>\n\u30fb\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a85.5%<br \/>\n\u30fb\u591a\u983b\u5ea6\uff08\u90311\uff5e2\u56de\u4ee5\u4e0a\uff09\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a72%<\/p>\n<p>\u25c6\u4ee3\u5f15\u304d<br \/>\n\u30fb\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a80.1%<br \/>\n\u30fb\u591a\u983b\u5ea6\uff08\u90311\uff5e2\u56de\u4ee5\u4e0a\uff09\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a66.2%<\/p>\n<p>\u25c6\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9<br \/>\n\u30fb\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a37%<br \/>\n\u30fb\u591a\u983b\u5ea6\uff08\u90311\uff5e2\u56de\u4ee5\u4e0a\uff09\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a15.9%<\/p>\n<p>\u25c6\u96fb\u5b50\u30de\u30cd\u30fc<br \/>\n\u30fb\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a20.7%<br \/>\n\u30fb\u591a\u983b\u5ea6\uff08\u90311\uff5e2\u56de\u4ee5\u4e0a\uff09\u4f7f\u308f\u308c\u305f\u3053\u3068\u304c\u3042\u308b\u5272\u5408\uff1a7.2%<\/p>\n<p>\u9280\u884c\u632f\u8fbc\u304c\u591a\u3044\u306e\u306f\u3001\u4f01\u696d\u9593\u53d6\u5f15\u30672000\u4e07\u30c9\u30f3\u3092\u8d85\u3048\u308b\u5834\u5408\u306b\u9280\u884c\u632f\u8fbc\u304c\u5fc5\u8981\u306b\u306a\u308b\u3068\u3044\u3046\u7406\u7531\u304c\u3042\u308a\u307e\u3059\u3002\u30ab\u30fc\u30c9\u306f\u307e\u3060\u5c11\u306a\u3044\u3067\u3059\u304c\u96fb\u5b50\u30de\u30cd\u30fc\u5229\u7528\u304c\u610f\u5916\u3068\u3042\u308a\u3001\u3053\u308c\u306fmomo\u3084Payoo\u3068\u3044\u3063\u305f\u9001\u91d1\u30bd\u30d5\u30c8\u30a6\u30a7\u30a2\u306b\u3088\u308b\u3082\u306e\u3068\u601d\u308f\u308c\u307e\u3059\u3002<\/p>\n<h3><span id=\"5-2\">5-2.\u304a\u5e97\u5074\u306e\u914d\u9001\u306e\u65b9\u6cd5<\/span><\/h3>\n<p>\u25c6\u5e97\u8217\u306b\u304a\u3044\u3066\u304a\u5ba2\u81ea\u8eab\u3067\u6301\u3061\u5e30\u308a<br 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&#8230; 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